Making healthy food taste good will
require a spending increase that's not on the table.
You
can lead a kid to vegetables, but you can’t make her eat. Especially if the
food doesn’t taste good.
That’s
what the government found out in the wake of the Healthy Hunger-Free Kids Act
of 2010.
I
was active in advocating for school lunch reform at the time. The bill became
law shortly after I published a book on U.S. food policy. It seemed like such a
perfect solution: Fix school lunch and you improve the diets of millions of
kids instantly. You also help the next generation develop healthy habits for life.
Kids
who eat breakfast and lunch at school eat nearly half their week’s meals
in the cafeteria. Kids who just eat school lunch consume nearly one quarter of
their meals at school. Swapping out French fries for sautéed kale and sugary
foods for fresh fruit would go a long way to improve our nation’s diets and
health.
If
only the kids would eat them, that is.
Cooking
real food — the healthy kind — takes more than just fresh ingredients, which
already often costs more than frozen or canned junk. It requires a
knowledgeable school lunch staff that can prepare the food. It requires
refrigerators, cutting boards, and knives.
Junk
food, on the other hand, requires freezers, microwaves, and very few skills to
heat and serve.
Another
sticky point: Making healthy food taste good for cheap is not easy. As Michael
Moss pointed out in his book Salt Sugar Fat, Campbell’s soup could
drastically reduce the sodium in its soups if it replaced it with fresh herbs
like rosemary. But rosemary is expensive, salt is cheap, and if you simply cut
the salt without adding herbs to the soup, it tastes terrible.
Switching
up kids’ food also requires outreach. Kids can resist trying new foods, but —
with some effort by caring grown-ups — they can even enjoy healthy foods.
Take
the time I had fifth-grade Girl Scouts over to learn about children’s lives in
Kenya. The girls took a pretend trip to Kenya in which they planted seeds,
harvested kale, and cooked the Kenyan corn dish, ugali, which is similar to
polenta.
I
expected full-scale rebellion when the girls ate their meal of beans, kale, and
corn. Instead, they fought over the kale and begged for more. They didn’t just
earn a badge for their vests, they discovered that beans and green veggies can
taste good.
Without
increasing the $11 billion federal budget
for school lunches, you get in the
pickle we’re in now. Schools can’t afford to meet tighter nutrition standards,
and kids are throwing out the increased fruits, veggies, and whole grains
schools now serve instead of eating them. This shouldn’t be a surprise.
And
yet, the political debate doesn’t revolve around giving schools the increased
funding they need to make healthier lunches work. Instead, Rep. Robert Aderholt
(R-AL) proposedgiving
struggling schools a break from the tighter nutrition standards for the next school year.
Washington
treats school lunch spending as an expenditure. It’s actually an investment.
Increased
spending on better lunches could create new jobs for lunch staff while
improving the health of America’s youth — and that would continue to pay us
back for decades to come as today’s kids grow up with healthier habits.
OtherWords columnist Jill Richardson is the author
of Recipe for America: Why Our Food System Is Broken and What We Can Do
to Fix It. OtherWords.org