You may not know what you think you know
Brown University
People who dispute scientific consensus on topics such as vaccine efficacy, climate change or the Big Bang tend to overestimate their own knowledge of these subjects, a new study has shown.
The
study, led by scholars at Brown University, Portland State University and the
University of Colorado Boulder, surveyed thousands of Americans online,
quizzing them on scientific facts and soliciting their opinions on eight
contested topics, including the COVID-19 vaccine.
The scholars found that respondents who answered more factual questions correctly were more likely to agree with the scientific consensus about each topic.
On
the other hand, those who answered many factual questions incorrectly but
thought they understood certain topics well were more likely to disagree with
the scientific consensus. For example, many who said in July 2020 that they
would “definitely not get the vaccine” incorrectly answered questions about how
viruses spread and how vaccines work, but then said they thought they had a
“thorough understanding” of how a COVID-19 vaccine would work.
The
research was published in
Science Advances.
Steven Sloman, a co-author of the study and a professor of cognitive, linguistic and psychological sciences at Brown, said the findings demonstrate that whether or not people agree with scientists doesn’t just depend on how well they understand the science — it also depends on how well they perceive their own understanding. The research also shows the extent to which alternative facts have taken hold in many communities.
“It
is a sad fact that our society has returned to an era in which many people’s
sense of what’s true is governed more by the beliefs of the people around them
than by the hard work of scientists using evidence to test their hypotheses,”
Sloman said.
Nick
Light, the study’s lead author and an assistant professor of marketing at
Portland State University, said the study reveals why fact-based educational
interventions have had only limited success in convincing people to, say, get
vaccinated or reduce their individual carbon footprints.
“For
many years, smart people thought that the way to bring people more in line with
scientific consensus was to teach them the knowledge they lacked,” Light said.
“Unfortunately, our research suggests that there may be a problem of
overconfidence getting in the way of learning… If people think they know a lot,
they have minimal motivation to learn more.”
Light said that people who disagree with the majority of scientists on controversial topics might first need to understand all they don’t know about these topics before they’re likely to become receptive to educational interventions that could improve their financial well-being, personal health and more. But that’s easier said than done, he said: After all, no one likes to be told they’re ignorant.
Light, Sloman and their co-authors offered two possible avenues for helping people understand the complexity of scientific topics and convincing them to trust experts. One is to encourage them to try to explain the mechanisms underlying complex scientific phenomena such as vaccines and climate change, since attempts to do so often reveal gaps in a person’s knowledge.
Another is to
compare complex scientific topics with topics they understand well, such as
those related to their jobs or hobbies; doing so, the authors wrote, could help
illustrate how much time and knowledge is required to master a topic,
bolstering people’s confidence in experts who have spent years or decades
working in a particular scientific field.
Harnessing
the powerful influence of community leaders such as mayors and church leaders
could also help, Light said. If respected members of the community model a
certain behavior, he explained, their fellow community members may be more
likely to do the same.
“People
tend to do what their community expects them to do,” Light said — so if
anti-science stances are putting people’s lives at risk, “it is incumbent on
society to try to change minds in favor of the scientific consensus.”
The
study was funded in part by a grant from Humility and Conviction in Public
Life, a project of the University of Connecticut sponsored by the John
Templeton Foundation. The scholars also received funding for data collection
from the Center for Excellence in Health Communication to Underserved Populations
at the University of Kansas School of Journalism and Mass Communications.